Self-awareness is a state, which involves an active identification and processing of information related to the self. Being self-aware enables individuals to focus on their private self-aspects like traits, emotions, mood, and feelings; and public self-aspects such as physical appearance and mannerisms.
The social psychologists Shelley Duval
and Robert Wicklund, suggest that in different circumstances an individual’s
attention is directed to different features of the self. When attention is
directed to external factors such as people or surroundings then it is referred
to as public self-awareness. When attention is directed to internal aspects
such as beliefs, thoughts, feelings, personal memories, etc., then it is
referred to as private self-awareness.
This shifting of attention to different
features of the self has significant implications when it comes to online and
face-to-face interactions. Depending on whether being online or having
face-to-face interactions, attention is focused on different features of the
self. It determines how a person may act and the kind of information that he or
she might reveal.
During online interaction, generally,
people are in their comfortable, private space, with very little distractions;
there is social distance and a sense of ease. In such a situation, an
individual does not feel conscious about the surroundings, which reduces
evaluation apprehension and the pressure for self-presentation. The sense of
ease and comfort suggests that private self-awareness is heightened, and at the
same time not feeling conscious, indicates that there is reduced public
self-awareness.
Therefore, during online interaction, a
heightened private sense of self-awareness gives greater access to one’s inner
thoughts, feelings, and emotions. The reduced sense of public self-awareness
enables individuals to be themselves without the fear of being negatively
judged. On the other hand, during face-to-face interactions, it is almost the
opposite, that is, there is a reduced sense of private self-awareness, and a
heightened sense of public self-awareness.
A greater access to inner thoughts and
feelings and not worrying about being judged allows individuals to indulge in
more self-disclosure – revealing of private, personal information. On similar
lines, computer-mediated-communication expert Joseph Walther suggests that
communication online is hyper-personal.
In online interaction, people have a lot
more time to respond. They do not have to react and respond immediately as one
has to do in face-to-face interactions. This means that communication in online
interaction is asynchronous. Due to this, the responses are well thought out,
and individuals have greater control in what they have to say.
Walther suggests that these aspects of
online interaction allow communication to be more personal and intimate, as
compared to face-to-face interactions. This means that communication is
hyper-personal, indicating a high level of self-disclosure. This hyper-personal
communication becomes a lot more possible due to a heightened sense of private
self-awareness.
Further, the aspect of hyper-personal
communication of the internet allows better self-presentation. A heightened
sense of private sense of self-awareness (greater access to internal aspects)
and a reduced sense of public self-awareness (low self-consciousness and
evaluation apprehension), during online interaction, actually enables to
present their true self in better a manner as compared to face-to-face
interactions.
The true self comprises aspects of the
individual that they believe to be possessing but are usually not able to
express or reveal, during face-to-face interaction. The humanistic
psychologist, Carl Rogers suggests that individuals have an inherent need to
express their true self. On the internet, a greater focus on internal aspects
allows individuals to access their true self. In addition to that a low level
of self-consciousness, on the internet, makes it easier to express those
aspects of true self.
Therefore, the shifting of attention on
the internal aspects (private self-awareness) and a lesser attention on external
aspects, during online interaction, enables individuals to have a deep,
intimate communication, and also reveal qualities about themselves, which they
may want others to know about. Depending on the circumstances, this may not be always
possible in face-to-face interaction.
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